Over the months leading up to Saturday, February 15, 2014, collaborators Adam Moser, Sarah Martin, and Jacob Paul leveraged their social networks to find seven volunteer couples to spend an hour each in Moser’s apartment for an art project. The couples were given an hour-long time slot and some simple rules:
“Make yourselves at home, help yourself to anything in the fridge or the cabinets; just please don’t take anything or lose Adam his security deposit.”
The project’s conceit:
Martin, Paul, and Moser would set up a tailgating party for spectators across the street from Moser’s building, grilling hotdogs and serving canned beer.
Martin would take a portrait of each couple in the apartment at the beginning of the hour, and then again at its end. After having their exit portrait taken, the couple would come outside and exchange keys with the next couple. Meanwhile, Martin would photograph the apartment to document what the last couple had changed. The couples would be left alone for the hour, unsurveilled.
Downstairs, Paul would write an account of what the couple was doing in the apartment. This account, of course, would be imaginative; still, as an artifact of the hour, it would embody what little Paul gleaned of the couple during the key exchange, and from the energy of the day. Paul would be allowed to edit the text afterwards for clarity and grammar, being sure to not change the order or composition of the account.
Afterwards, Moser would compile the multiple artifacts into a book.
As it turned out, a rare snowstorm and cold front shut down Greensboro that week. Saturday was the first day folks could easily leave their houses, which made for a party atmosphere during the event.